It is no longer possible to ignore the impact that social media has on any modern business trying to increase its influence and tap into a larger customer pool. Platforms such as Instagram have become the go-to places for people looking for the latest and trendiest products.
By simply increasing the number of Instagram followers your page has, you can have a huge impact on your bottom line. The good thing is that increasing the traffic on your profile page is a lot easier than you think.
This article will look at five proven ways to boost your Instagram followers. The good news is that they are all easy to implement without ever exceeding your customer acquisition budget.
1. Harness the Power of the Hashtag
One of the most surprising phenomena to emerge from social media is the hashtag. By choosing the right hashtags to go with any relevant content that you post, you can make your page more visible to users who are interested in the same things. This will give you a better chance to gain new followers based on whichever topics are currently trending.
You can use hashtags to promote your page according to your location or category. On Instagram, you are allowed to add up to 30 hashtags per post. This gives you endless opportunities to spread your wings and reach as many users as possible with a single piece of content.
However, as you use hashtags, be sure they are relevant to your business or page. The last thing you want is to attract a lot of traffic that will not do anything for your business because they are following an irrelevant hashtag.
2.Post High-quality Content Consistently
A single great post may be enough to attract a lot of followers for a short time, but it is good-quality, consistent content that will keep them coming back to your page. That means you have to invest some time to find out what your followers are interested in and how best to present it interestingly.
Also, do not go too long before posting new content. Instagram users go through their feeds with a voracious appetite that is difficult to match. As such, even a few days without posting may be too long, especially if your competitors are consistently updating their pages too.
3. Engage Your Audience
Never allow your audience to feel as though they are simply flipping through the pages of a digital magazine when they visit your profile. A high level of engagement is great because it brings your followers into the conversation and gives you a chance to understand their needs better and solicit more business opportunities.
You can take things a step further by following your followers and commenting on the things they find interesting so that a give-and-take relationship develops. Where appropriate, a direct message can also open up new lines of communication between you and your audience.
4. Optimize Your Instagram Profile
Your profile is the first thing users will see when they land on your page. As such, you need to ensure that you are sending out the right vibe from your profile pictures and page descriptions. Using a complicated username will drive many opportunities away, so ensure that it is simple, creative, and easy to search.
In your page bio, clearly state what your page is about, and make use of any keywords that are trending in your niche. Do not forget to regularly update your bio so that your profile stays relevant.
5. Collaborate With Other Creators
Finally, make use of every opportunity to collaborate with other Instagram content creators so that you get a chance to pitch to their followers. Sometimes, by working with people in a different niche, you can expose yourself to an audience that you never knew existed. Such a mutually beneficial relationship is something every Instagram creator craves.
Open New Doors on Instagram Today
Never before has there been a better time to be an online business or influencer. Instagram brings the world to your doorstep. However, you have to know how best to use this great tool to stay one step ahead of other content creators who are also on it.
Buzzoid is a reliable growth platform that is tailor-made for creators looking for a bigger following on Instagram. It offers secure and effective options for increasing engagement, making it a popular option among those interested in authentic account growth.
You can try out the tips mentioned in this article and visit the Buzzoid website to help accelerate the growth of your Instagram page.
Lynn Martelli is an editor at Readability. She received her MFA in Creative Writing from Antioch University and has worked as an editor for over 10 years. Lynn has edited a wide variety of books, including fiction, non-fiction, memoirs, and more. In her free time, Lynn enjoys reading, writing, and spending time with her family and friends.